NORTH SHORE CHAMBER OF COMMERCE HAWAII
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The North Shore is the Surfing Capitol of the World!


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The Surfing Capitol of the World: North Shore, O'ahu

The Surfing Capitol of the World: North Shore, O'ahu
The North Shore of Oʻahu has earned—and continues to uphold—its title as the Surfing Capitol of the World, a distinction officially recognized by the Hawaiʻi State Legislature in 1998. This legendary coastline, stretching from Kaʻena Point to Kahuku, is home to over seven miles of world-class surf breaks, including the iconic Banzai Pipeline, Waimea Bay, and Sunset Beach.

Long before international competitions and camera crews arrived, the North Shore was sacred ground for the sport of heʻe nalu—surfing—in ancient Hawaiʻi. Native Hawaiians rode the waves not only as recreation, but as a demonstration of skill, spirituality, and connection to the ocean. Some of the earliest known accounts of surfing describe aliʻi (chiefs) mastering the waves at spots like Waimea and Pūpūkea.
In the mid-20th century, the North Shore became the proving ground for modern big wave surfing. Surfers from around the globe were drawn to Waimea Bay’s towering winter swells, pioneering what would become the global standard for bravery, technique, and wave-riding excellence. By the 1970s, the North Shore was also the birthplace of professional surfing competitions, setting the stage for what would evolve into today’s elite World Surf League events.

Today, the North Shore continues to host the world’s most prestigious surf contests, including the Vans Triple Crown of Surfing, the Eddie Aikau Big Wave Invitational, and professional bodyboarding and bodysurfing events. Every winter, the coastline transforms into a global stage, with the world’s top surfers competing while generations of local keiki watch, learn, and dream.
More than just a destination, the North Shore is a living legacy of surfing culture—ancient and modern—where the mana of the ocean meets the spirit of the people. We are proud to call this place home.

Our Organization

Founded in 1985, Haleiwa Main Street DBA North Shore Chamber of Commerce is a 501(c)3 non-profit working full time to make the North Shore a better place to live, work, and play.  

Our mission is to promote, maintain, and encourage the historic, cultural, civic, and economic welfare of the North Shore community through research, education, advocacy, and related activities.

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  • Home
  • About Us
    • Visitor & Business Services Center
    • Chamber History
    • Board of Directors & Staff
    • North Shore Kamaʻāina of the Year
    • Job Opportunity
  • Membership
    • Membership Benefits
    • Advocacy
    • Membership Application
    • Member Directory
    • Member Login
  • Community Plans
  • Signature Events
    • Sponsorship Opportunities
    • Hale'iwa Easter Egg Hunt
    • Hale'iwa Memorial Day
    • Hale'iwa 4th of July Fireworks & Community Festival
    • Christmas Tree Lighting Festival
    • Hale'iwa Christmas Parade
    • Christmas Party & Community Awards Banquet
  • Visitor Information
    • Historic Hale'iwa Walking Tour
    • Accomodations
    • Drive with Aloha
    • Public Toilets
    • Public Transportation
    • Lifeguarded Beaches
    • Ocean Activities
    • Surf Contest Calendar
    • Surfing
    • A perfect Day on the North Shore
  • Events Calendar
  • Historic Hale'iwa
    • Why Hale'iwa is a Historic Town
    • Historic Hale'iwa Walking Tour
    • Oral Histories
  • Agriculture
  • Contact Us
  • Join